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Number of Employees: 501+

About Us

Cross Insurance is a family owned insurance agency with over 40 branches throughout the Northeast. Established at the kitchen table of Woodrow Cross in 1954, today we have become one of New England’s largest independent insurance intermediaries. In 2023 and 2024 we were named the 2nd Largest Insurance Broker in Massachusetts. Since our founding, we have successfully acquired over 150 operations, increasing our footprint on the Northeast. With over 1,100 employees and counting, our experienced team is ready to provide insurance options for you.


  • 27th Largest Broker of U. S. Business, Per Business Insurance report ’20
  • 2nd Largest Insurance Broker in Massachusetts, per Boston Business Journal ’22, '23, and '24
  • Official Insurance Broker of the New England Patriots, Gillette Stadium, the Boston Bruins, the Boston Red Sox, and New England Revolution


Four generations later, Cross Insurance is still family owned and operated. Cross Insurance is headquartered in Bangor, Maine.