Job Overview:
Revenue Growth Manager – Mixers is responsible for developing the pricing and promotional strategy for KDP’s Mixer category across all consumption formats, as well as providing direct Revenue Growth Manager support for the Mixer National Distributor team. This position will be responsible for partnering across Sales, Marketing, and Finance to develop the strategies and plans necessary to meet the organization’s revenue growth deliverables for your area of responsibility.
Key Responsibilities:
Pricing & Trade Strategy
- Create annual and long-term pricing and promotional strategies to optimize KDP’s topline performance and overall profitability of the business.
- Integrate mixers revenue strategy into annual sales planning process - volume, price/mix, trade rate goals by customer and brand. Own the creation of goals ensuring integration with key cross-functional stakeholders (finance, brand, sales, etc.)
- Act as lead liaison between commercial and brand teams to ensure consistent performance management routines and align sales, brand, and financial objectives to drive the best business outcome
- Drive the pricing and promotional strategies for all mixer innovation
- Partner with sales to identify optimal strategies to execute promotional strategies across all channels, including e-commerce, club, grocery, mass merchants and department/specialty stores
- Ensure that all promotional and pricing decisions are coherent across the marketplace, achieve acceptable financial results, and share objectives (i.e. Trade Review Board)
- Partner across finance, supply chain and partners management teams to develop and evolve the company’s pack/price architecture for all mixers (OBPPC)
- Develop and monitor pay for performance elements of funding. Ensure programs are equitable, transparent, and measurable.
Field Support
- Assists with the development of both distributor funding programs as well as key retailers 52-week price/package/promotional plan to achieve revenue and volume goals
- Responsible for developing and evolving distributor/customer revenue forecast (volume, price, trade) and managing to approved budget
- Accountable for team performance management routines measuring topline Key Performance Indicators (KPIs) and performance vs plan drivers
- Evaluation of promotional effectiveness for customer activities (Return On Investment (ROI), Household (HH) penetration), Volume lift
Total Rewards:
- Benefits, subject to election and eligibility: Medical, Dental, Vision, Disability, Paid Time Off (including paid parental leave, vacation, and sick time), 401k with company match, Tuition Reimbursement, and Mileage Reimbursement
- Annual bonus based on performance and eligibility
Requirements:
- Bachelor’s degree preferred and 5 years of experience in analytics, finance, sales, marketing or related field
- Prefer experience in a “Fortune 500” company, or in the Consumer-Packaged Goods, Beverage, or related industries
- Ability to work across multiple data sources to provide a holistic perspective
- Advanced experience in Excel, MS office and Powerpoint.
- IRI, Neilson, numerator desirable.
- Ability to think systemically & lead complex processes
- Self-motivated and detail oriented with the ability to perform well in a fast-paced and changing environment
- Ability to influence decision making across multiple levels and functions of an organization to drive results
Company Overview:
Why join us?
Keurig Dr Pepper (NASDAQ: KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partners brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. We operate with a differentiated business model and world-class brand portfolio, powered by a talented and engaged team that is anchored in our values. We work with big, exciting beverage brands and the #1 single-serve coffee brewing system in North America at KDP, and we have fun doing it!
Together, we have built a leading beverage company in North America offering hot and cold beverages together at scale. Whatever your area of expertise, at KDP you can be a part of a team that’s proud of its brands, partnerships, innovation, and growth. Will you join us?
We strive to be an employer of choice, providing a culture and opportunities that empower our team of ~28,000 employees to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.
Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
